Elevating Medical Education.
Delivering Innovative Solutions.

ImmerseRx
Branding + Experiences

Forefront Collaborative set out to transform continuing medical education with the launch of ImmerseRx, an innovative brand designed to deliver next-generation learning experiences. I collaborated with a cross-disciplinary team of experts, business heads, and creatives to build the brand from concept to launch. As creative lead, I defined the visual identity and oversaw the development of our flagships: interactive Microsoft HoloLens content and custom AR apps for iOS and Android, coordinating across internal teams and agency partners to bring the technology to life.